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  • 06/15/20 WTOO TRUNK SHOW
    EVENTS NEWS

    What: WTOO by Watters Fall 2020 Event When: July 3-13th  Where: Novelle Bridal Shop, Edmonton *UPDATE* Extended from one weekend to two! Now in store July 3rd-13th !   Book your bridal appointment with us on the weekend... Continue Reading

  • 03/13/20 WATTERS SPRING 2020
    EVENTS NEWS

    What: Watters Bridal Spring Spotlight When: June 2020 Where: Novelle Bridal Shop, Edmonton We are so excited to invite you to our Spring 2020 Watters Wedding Dress Event! Join us in June to see the latest collection, "Sunset in... Continue Reading

  • 04/27/20 VIRTUAL CONSULTATIONS
    EVENTS NEWS

    Introducing Virtual Consultations! Welcome ladies and congratulations on your engagement! We are so excited to help you find your dream dress and we are so grateful to be a small part in your big day. Although things look... Continue Reading

  • 03/17/20 COVID-19 STORE UPDATES
    EVENTS NEWS

    *UPDATED March 19 * We regret to inform you that our store is now CLOSED until April 1st and then we will re-assess the situation. We apologize for any inconvenience that this may cause however we feel it... Continue Reading

  • 01/08/20 MADI LANE TRUNK SHOW
    EVENTS NEWS

    What: Madi Lane Spring 2020 Trunk Show When: February 7-16 Where: Novelle Bridal Shop, Edmonton . We are so excited to announce that we are bringing in the Spring 2020 Italia collection from one of our favourite designers-... Continue Reading

  • 02/23/18 WTOO TRUNK SHOW
    EVENTS NEWS

    What: WTOO by Watters 2020 TRUNK SHOW Where: Novelle Bridal Shop, Edmonton When: January 24th - February 2nd    We are so excited to be hosting our Spring 2020 WTOO by Watters Trunk Show! Not only does this... Continue Reading

  • 07/20/18 STUDIO LEVANA- TRUNK SHOW!
    BLOG EVENTS NEWS

      What: Studio Levana Plus Size Trunk Show- Spring 2020 Babe Collection Where: Novelle Bridal Shop, Edmonton When: January 10-19, 2020   Attention all gorgeous curvy brides! We are absolutely delighted to announce that we are bringing in... Continue Reading

  • 12/10/19 ÉLYSÉE - NEW DESIGNER!
    EVENTS NEWS

    This year we had the pleasure of being invited to Cancun, Mexico to view the new Spring 2020 Enzoani collections...and WOW. Words simply cannot describe how breathtaking the gowns are next season. When we arrived at the stunning... Continue Reading

  • 10/17/19 2020 BRIDAL TRENDS
    EVENTS NEWS

    Each bridal season we see a change in style trends! Last year it was all about the grandeur and classic feel of a Royal wedding influence. As we're coming into the new year, we've definitely noticed a few... Continue Reading

  • 11/19/19 PALOMA BLANCA & MIKAELLA!
    EVENTS NEWS

    It's time to announce our final designer spotlight for the month of November.....Paloma Blanca & Mikaella! We are ending on a high featuring our CANADIAN-made feature designers.  From November 22-30, every bride who says yes to one of... Continue Reading

  • 10/17/19 ENZOANI- DESIGNER SPOTLIGHT
    EVENTS NEWS

    November 15-21st  Our third designer feature is for the impeccable Enzoani and Blue by Enzoani gowns! Every bride who says YES to one of their gorgeous dresses between November 15th and the 21st, will receive 10% off a... Continue Reading

  • 10/30/19 STORE SPOTLIGHT- MADI LANE
    EVENTS NEWS

    November 8th- 14th    We've been absolutely in love with all of the Madi Lane gowns since we brought in this designer earlier this year. Within a few short months, it has fast become one of our more... Continue Reading