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  • 08/08/20 WILLOWBY FALL 2020 TRUNK SHOW
    EVENTS NEWS TRUNK SHOW

    What: Willowby by Watters Fall 2020 Trunk Show When: August 14th - 23rd Where: Novelle Bridal Shop, Edmonton Willowby's newest collection, 'Lovestruck', is perfectly dreamy with all of the romantic vibes you've had your heart set on. This... Continue Reading

  • 05/22/20 2021 STYLE TRENDS
    EVENTS NEWS

    Time to get your wish list ready! We recently had the absolute pleasure of selecting brand new wedding dresses from our designers, arriving in store Fall 2020. We always browse these gorgeous gowns with our brides in mind,... Continue Reading

  • 06/15/20 ETHEREAL IRIDESCENCE SHOOT
    EVENTS NEWS

    We recently had the pleasure of working with some incredible local vendors on this Ethereal Iridescence shoot using two of our super fun and sparkling wedding dresses! We are so excited to announce that it has now been featured... Continue Reading

  • 06/15/20 WTOO TRUNK SHOW
    EVENTS NEWS

    What: WTOO by Watters Fall 2020 Event When: July 3-13th  Where: Novelle Bridal Shop, Edmonton *UPDATE* Extended from one weekend to two! Now in store July 3rd-13th !   Book your bridal appointment with us on the weekend... Continue Reading

  • 03/13/20 WATTERS SPRING 2020
    EVENTS NEWS

    What: Watters Bridal Spring Spotlight When: June 2020 Where: Novelle Bridal Shop, Edmonton We are so excited to invite you to our Spring 2020 Watters Wedding Dress Event! Join us in June to see the latest collection, "Sunset in... Continue Reading

  • 03/17/20 COVID-19 STORE UPDATES
    EVENTS NEWS

    *UPDATED March 19 * We regret to inform you that our store is now CLOSED until April 1st and then we will re-assess the situation. We apologize for any inconvenience that this may cause however we feel it... Continue Reading

  • 01/22/20 BRIDAL FANTASY FEATURE
    NEWS

    Jasper, AB We recently had the pleasure of working with Bridal Fantasy Magazine, and had one of our gorgeous dresses featured on the cover of their new 2020 issue!  Bridal Fantasy is an annual publication that highlights the... Continue Reading

  • 01/30/20 WILLOWBY TRUNK SHOW

    What: Willowby by Watters Trunk Show When: February 38- March 1 Where: Novelle Bridal Shop, Edmonton   We are so excited to invite you to our Willowby by Watters Spring 2020 Trunk Show! Book your appointment between February... Continue Reading

  • 02/23/18 WTOO TRUNK SHOW
    EVENTS NEWS

    What: WTOO by Watters 2020 TRUNK SHOW Where: Novelle Bridal Shop, Edmonton When: January 24th - February 2nd    We are so excited to be hosting our Spring 2020 WTOO by Watters Trunk Show! Not only does this... Continue Reading

  • 07/20/18 STUDIO LEVANA- TRUNK SHOW!
    BLOG EVENTS NEWS

      What: Studio Levana Plus Size Trunk Show- Spring 2020 Babe Collection Where: Novelle Bridal Shop, Edmonton When: January 10-19, 2020   Attention all gorgeous curvy brides! We are absolutely delighted to announce that we are bringing in... Continue Reading

  • 12/10/19 ÉLYSÉE - NEW DESIGNER!
    EVENTS NEWS

    This year we had the pleasure of being invited to Cancun, Mexico to view the new Spring 2020 Enzoani collections...and WOW. Words simply cannot describe how breathtaking the gowns are next season. When we arrived at the stunning... Continue Reading